Web Positioning (SEO)

Web positioning or SEO (Search Engine Optimization) consists of appearing on Google’s first search results with your business’ keywords associated. At our Digital Marketing Agency, we specialize in positioning your website on the first page of results, after a preliminary analysis of the competition. We achieve this without paying Google ads, ensuring long-lasting positioning. In this way, you will generate greater visibility for your website and, therefore, for your brand.

How We Develop Web Positioning?

1. Diagnosis

We make a diagnosis of your brand against the competition in order to identify the challenges and scope of web positioning (SEO). In this diagnosis, we evaluate the difficulty of positioning your brand against its competitors, and then we create a content strategy according to this scenario.

2. Keyword Research

The cornerstone of a web positioning strategy is the Keyword Research. Keywords are used to understand how your target audience is searching for your service/product on Google. This way, you speak the same language as your potential customer so that your brand is easily found.

3. Content Planning

Once the website has been developed, content planning is essential to achieve web positioning. It is important to create valuable content regularly, for attracting traffic to your site. In this way, your website will rank highly on Google and continue to do so in the years to come.

4. Web Positioning Monitoring and Measurement

Once we implement the web positioning strategy with our client, the next step is monitoring his progress. In this way, we can recognize which contents and keywords obtain the best results to rethink or reinforce our strategy. We deliver monthly positioning reports, which assure the client our constant effort to improve results over time.